Shakti Singh – Jt. Managing Director & Procurement Head

B.Sc. (Agriculture) Mr. Shakti Singh is an Organic farmer Managing 110 acre of family farm for the last 24 years in home town Pallia Kalan, Lakhimpur Kheri (UP). He is an expert in Organic Farming & Farm Management – Based out of Gurgaon, producing Organic vegetables and exotic vegetables in Poly houses. He has been an Agriculture consultant to the Apollo & Read India Global. Has received President’s Award in 2005 for Sugarcane production. Awarded 1st position in 2002 in Kharif crop in the district of Lakhimpur Kheri, UP, besides receiving 1st, 2nd & 3rd place awards in Agricultural production from 1985 to 1990 respectively – Govt. of UP. He is also a Radio Consultant in “Gurgaon Ki Awaaz” on agriculture, a consultant to “Ayushmaan” Dairy for organic milk production. Supported Shristi NGO of Ahmedabad as Advisor in Uttarakand.

Arpita Ganguly – Chief Consulting Advisor/Mentor – Human Resources, Training, Learning & Development.

B.Sc Botany & a Senior Human Resources Leader, presently in the service sector (Logistics & SCM). Has worked previously in FMCG and Banking. Certified as Recruitment Analyst, Employment Law & Compliance, Advanced NLP Practitioner.

She is a Corporate Trainer, Instructional Designer, ISO Auditor and Keynote speaker with over 19 years work experience throughout Indian Subcontinent, in Service (Logistics), FMCG and Banking sectors. Leading All India Talent Management Programs. Actively involved in CSR initiatives for Sustainability initiatives.

Towards this effort, Arpita has decided to invest in Yededo for its contribution in delivering wholesome, certified, organic food to people at their doorsteps, fresh from farm to table.

She is an honorary consultant towards all statutory HR compliances in Yededo

Vikas Bhatnagar – Chief Consulting Advisor/Mentor – Strategic Initiatives & Support

An Engineer & MBA with over 26 years of work experience with very large Global MNC’s. With sharp insights & excellent corporate connects. He is an avid Photographer, Badminton Player & Driving enthusiast.

He is an honorary consultant towards all Strategy Initiatives & Corporate facilitation in Yededo

Atul Aggarwal – Chief Commercial Head

An Economic (Hons) from Delhi University. Traditionally from a family of 6th generation traders & accountants, with over 30 years of experience in bulk & retail commercial trading. He is gifted with a keen eye for details & head for numbers.

He is an ex Delhi Schools Hockey Captain, Sports enthusiast an Astrologer with large spiritual leaning.

Atul takes care of the internal audit & accounting process in Yededo

Kirti Bhatnagar – Chief Operations & Customer Success Head

Kirti brings over 15 years of Work experience in Operations & Customer Support. With her great interpersonal skills, she is a favourite sounding board for our customers. Her work motto is “Customer 1st” & she successfully overachieves “Customer Delight”

Her Hobbies are to play Sitar & listening to music.


Pallavi Bhardwaj

Consulting - Holistic Health & Lifestyle Coach

Pallavi Bhardwaj is a holistic health and lifestyle coach who has studied Macrobiotic Nutrition at Kushi institute U.S.A and Bach flower Therapy at The Bach Centre U.K.

Pallavi is also proficient in Past Life Regression therapy which she learnt from the renowned Dr. Brian Weiss at Omega Institute for Holistic Studies, USA and is currently studying Ayurveda Acupressure.

Pallavi uses Bach Flower Remedy, Past Life Regression, Yoga, Shiatsu, customized workouts, and food knowledge to help individuals lead a holistic life. Currently, she is practicing as a holistic health and lifestyle coach where she uses her great melange of studies to counsel people on physical and mental wellbeing. She utilises her rich experience to improve organ functions and metabolic activities and has been healing people with physical, mental and emotional issues through food, lifestyle changes and customised Bach flower tinctures.


Rahul Chatterjee (COO- Marketing & Customer Support Head)

A dynamic professional with over 30+ years of rich experience in Domestic & Global Marketing. Expert in Digital Sales & Marketing Strategy & Delivery, Outsourcing, Support, Delivery and Team Management.

After almost two & half decades of working with large corporates like Mahindra Technologies, Hexaware, Aptech Software & Consulting, BEA (Oracle), Capgemini- India, Xchanging, Mphasis - HP in Various Senior roles, he took a sabbatical to join hands with his friend, to help him setup the marketing & digital operations of his Organic farming business.

He is an avid photographer, driving enthusiast with keen interest in Organic Lifestyle & living. He has expertise in Digital Marketing & Marketing Strategy, forming strategic alliances, funding & Supply Chain Management.